{"id":494,"date":"2025-05-08T16:29:00","date_gmt":"2025-05-08T16:29:00","guid":{"rendered":"http:\/\/www.coclea.org\/?p=494"},"modified":"2025-06-25T15:59:32","modified_gmt":"2025-06-25T15:59:32","slug":"how-to-handle-sales-concerns-without-damaging-trust-or-losing-deals","status":"publish","type":"post","link":"http:\/\/www.coclea.org\/index.php\/2025\/05\/08\/how-to-handle-sales-concerns-without-damaging-trust-or-losing-deals\/","title":{"rendered":"How to Handle Sales Concerns Without Damaging Trust or Losing Deals"},"content":{"rendered":"<div class=\"hs-featured-image-wrapper\">\n <a href=\"https:\/\/www.thesalesblog.com\/blog\/how-to-handle-sales-concerns-without-damaging-trust-or-losing-deals\" title=\"\" class=\"hs-featured-image-link\"> <img decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"How to Handle Sales Concerns Without Damaging Trust or Losing Deals\" class=\"hs-featured-image lazyload\" style=\"width:auto !important;max-width:50%;float:left;margin:0 15px 15px 0\" data-src=\"http:\/\/www.coclea.org\/wp-content\/uploads\/2025\/05\/b2bsales-objections-are-concerns.jpg\"> <\/a>\n<\/div>\n<p><em>If you treat your prospect\u2019s concern like an objection, you may lose the deal before you&#8217;ve earned the right to win it.<\/em><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" alt=\"\" width=\"1\" height=\"1\" style=\"min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important\" class=\"lazyload\" data-src=\"https:\/\/track.hubspot.com\/__ptq.gif?a=2922376&amp;k=14&amp;r=https%3A%2F%2Fwww.thesalesblog.com%2Fblog%2Fhow-to-handle-sales-concerns-without-damaging-trust-or-losing-deals&amp;bu=https%253A%252F%252Fwww.thesalesblog.com%252Fblog&amp;bvt=rss\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you treat your prospect\u2019s concern like an objection, you may lose the deal before you&#8217;ve earned the right to win it.<\/p>\n","protected":false},"author":1,"featured_media":496,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[],"class_list":["post-494","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-featured"],"_links":{"self":[{"href":"http:\/\/www.coclea.org\/index.php\/wp-json\/wp\/v2\/posts\/494","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.coclea.org\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.coclea.org\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.coclea.org\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.coclea.org\/index.php\/wp-json\/wp\/v2\/comments?post=494"}],"version-history":[{"count":2,"href":"http:\/\/www.coclea.org\/index.php\/wp-json\/wp\/v2\/posts\/494\/revisions"}],"predecessor-version":[{"id":497,"href":"http:\/\/www.coclea.org\/index.php\/wp-json\/wp\/v2\/posts\/494\/revisions\/497"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.coclea.org\/index.php\/wp-json\/wp\/v2\/media\/496"}],"wp:attachment":[{"href":"http:\/\/www.coclea.org\/index.php\/wp-json\/wp\/v2\/media?parent=494"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.coclea.org\/index.php\/wp-json\/wp\/v2\/categories?post=494"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.coclea.org\/index.php\/wp-json\/wp\/v2\/tags?post=494"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}